After many months of deliberation, we’ve decided to totally rebrand Four Kitchens. It was a tough decision — there’s so much work that needs to be done — but we decided, in the end, that our firm needed a new look.
Our goals for the rebranding are:
- Identify Four Kitchens as a leading Drupal consulting firm.
- Raise awareness of our design skills and portfolio. (We’re not just scalability experts!)
- Create an iconic brand that associates the Four Kitchens with quality, respect, and community involvement.
Please check out our ideas below. Any feedback is welcome. We really need your help!
Four Kitchens logo: version 1
Inspiration: Building a website is like reading a book. First, you ride your fixed-gear bike to a locally owned, vegan bookstore and pick out something about World Trade Organization-sponsored coups. Then you turn the book over to see how much it costs. Finally, you pedal home — uphill — and buy it on Amazon in a hot minute.
Four Kitchens logo: version 2
Inspiration: Building a website is like growing a plant. If you leave it in the sun too long, it will wither up and die. Then you have a dried up, dead plant, dummy. What a waste of five bucks. Oh, and you have to make a geospatial/SMS mashup that visualizes demographic data based on your proximity to a mailbox, squirrel population, volcanic activity, and roadside historical markers.
Four Kitchens logo: version 3
Inspiration: Building a website is a lot like owning a giant, red robot. Everybody thinks it’s cute, but you’re the one that has to follow it around with plastic bags on your hands, cleaning up its piles of instructional DVDs.
UPDATE: Version 4 submitted by a loyal reader
We’re not sure who made this, but we like it! They deserve a ping, whoever they are…
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Comments
Oh man.
I have this recurring idea that we get together the following drupal shops:
Tag1
2Bits
Chapter3
4Kitchens
And have some kind of tournament of numerical justice. Laser tag, perhaps?
I’d do that in a hot minute.
Re: numerical justice, you should consult the elementary school rhyme:
So I guess that puts us on top. And everyone at Chapter Three has vomitously hairy chests.
I am up for it, although 2bits.com would be at a numerical disadvantage.
Perhaps when we upgrade to 64bits then …
I’m just a little creeped out by the knife-wielding robot.
Jason and Freddie in a Lullabot bot!
Really really scary and psycho!
What a twisted imagination
Awesome!
You win.
Best. April fools/community in-joke. Ever.
Knife wielding robots are awesome. Fourbots ftw!
Gold star for best Drupal April fools joke 2009.
LOLLLS
I like the messaging in #4:
Our “K” is a pair of razor sharp scissors that will slice your “IT” off like a hotdog. “branding is about impact” say some folks, and nothing impacts like thinking about having your weewee chopped off.
I say its POWERFUL. Yet, as Karl Lagerfeld once said “A dog with a hard on… The red is ultra-powerful,” I say go further. Explore the space.
Here’s my take on your logo based on what I’ve read from your profile:
Click me: photobucket link
I think your current logo is good already…
What made you decide to change it?
If only the logo with the black pot looked a little more like a robot head with a hockey mask on. If only…
Josh: Great idea regarding tag! The developers here at NodeOne are going to challenge Todd and David to a game of laser tag when they’re here for DrupalCamp Stockholm! You can add NodeOne, or Node1 for conformity’s sake, to that list. :)